4 Common Misperceptions About Self-Publishing Authors Need To Change NOW

By Rachel Thompson | Blog

Jan 11
ID-100121911

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I was talking with a publisher friend the other day about some of the scariest (and saddest) delusions many self-published authors believe about having a successful book. Here are a few I hear all the time.

Let’s deconstruct.

IT’S SO EASY 

Yea, sooooo easy. Please. I’m grateful that when I decided to self-publish my first book (A Walk In The Snark) in early 2011, I connected with several great folks (and some not so great, but we shall ignore that for now). I learned quickly that writing my book wasn’t a simple ‘copy and paste’ of previously written blog material, as someone had tried to convince me.

I’m now working on my fourth and fifth books, and can tell you that there’s nothing easy about creating our books.

I knew jack about publishing, but I knew enough to know that anything I created, I wanted it to be amazing — after all, MY name was going on the cover, right? Nothing good is simple and easy. I researched, I asked questions, I learned. I also hired a structural editor, proofreader, formatter, and graphic artist. It cost a pretty penny, but they were all pros (and I still use them for all my books and suggest them to my clients). Why bother? Because selling books is a business.

If you self-publish, you are the business manager. No longer can writers hide behind ‘I’m too shy to promote my work!’ because even if you are signed by a publishing house, you are still going to be doing all your own marketing and promotion.

PROMOTION IS THE MOST IMPORTANT 

Nope. Many authors mistakenly use social media as free advertising, sharing constant, repeated links to their work. SNORE. Even if you know nothing about how social media works, even you have to admit that seeing that stuff on your wall and timeline bothers you. So don’t do it. Don’t be that annoying writer who does nothing but that. You are turning people off.

People try to rationalize it:

  • I’m not spamming. I’m sharing.
  • How else will people know about my book?
  • I don’t have time for anything else!

Wrong, wrong, wrong. Social media is SOCIAL. That’s the opposite of one-way broadcasting (that’s radio). Social media is not radio. Sharing doesn’t mean hawking your own books constantly. It also doesn’t require that you are active 24/7. It means sharing interesting content — your own and others. We are not capable of being ‘on’ all the time. So we curate content from other sites, pictures, quotes, excerpts, promotions, whatever (always give attribution). Self-promotion is fine occasionally.

How occasionally?

Some say the 80/20 rule applies: others’ content 80%, yours 20%. Others say 3-1-1: 3 links to others’ content, 1 link to your own, 1 quote or visual. Whatever you do, change your paradigm from Me-centric to Other-centric. ‘Every content marketer is competing with viral cat videos, compelling Snapchats, and knee slapping tweets’ (Social Media Hat.com).

There are so many other ways to promote your book besides spamming links on social: advertising, blog tours, regular blogging and guest blogging, interviews, signings, optimizing our website, using social media properly to garner a following/fan base, email marketing (a newsletter), and more. Marketing our books is a multi-pronged effort — no one prong will do it all.

IT’S ABOUT NOISE

No. It’s about visibility and connection. Writing a book and publishing it is a big deal — but expecting immediate sales just because you published is not a realistic expectations. Creating a name and a fan base is how people find you. Branding is how you stand out. Authenticity works. Readers can sniff out the fake — humans are pretty good at that.

We need to create visibility and connection by providing great content, not spamming links to our books. I may sound like a broken record, but that’s because out of every ten tweets I get, nine are authors hawking their books — Instant Follow Repellent. Don’t be that guy.

Instead, save your more promotional tweets or shares or posts for a free promotion or contest or giveaway. Add the link to your books to your bio — every bio, everywhere. Then refer people to the bio if they want more info.

I’LL WAIT TIL MY BOOK COMES OUT

No, no, no! It’s too late. Start teasing your book (via quotes, excerpts, blog posts, guest posts, interviews) a good three to six months prior to release. If you want to find readers, reviewers, book bloggers, start before you need to. Connecting with your reader base before you have readers may sound crazy, but it’s not. You also need to connect with people — talk with them, not at them.

Do you friend or follow people just so you can ask them for favors (‘read my book! review my book!)? Instead, ask yourself what you can do for others? (a la JFK) By the time Broken Pieces came out in late 2012, I had established a terrific following on Twitter, Facebook, Google+, Pinterest, and others. 

Remember, authors are competing with everyone else online. How are you going to stand out? You need to connect with a core of devoted fans — but first you have to find them and they have to find you.

Do you find any of these misperceptions to be part of your expectations? Please share below!

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About the Author

Rachel Thompson is the author of newly released BadRedhead Media 30-Day Book Marketing Challenge: How to energize your book sales in a month – created to help authors market their book. She is also the author of Broken Places (one of IndieReader’s “Best of 2015” top books and 2015 Honorable Mention Winner in the San Francisco Book Festival), and the multi award-winning Broken Pieces, as well as two additional humor books, A Walk In The Snark and Mancode: Exposed.

She owns BadRedhead Media, creating effective social media and book marketing campaigns for authors. Her articles appear regularly in The Huffington Post IndieReader.com, The San Francisco Book Review (BadRedhead Says…), 12Most.com, BookPromotion.com, and Self-Publishers Monthly.

Not just an advocate for sexual abuse survivors, Rachel is the creator and founder of the hashtag phenomenon #MondayBlogs,  #BookMarketingChat (co-hosted with Melissa Flickinger) and #SexAbuseChat, co-hosted with certified therapist/survivor, Bobbi Parish all live Twitter chats.

She hates walks in the rain, running out of coffee, and coconut. She lives in California with her family.

Leave a Comment:

(50) comments

K. Rowe January 12, 2014

Excellent post! Well put and right on. I especially agree with the mass self-promos. Oh, I’m so sick of seeing them on my wall. I’d block some of the folks, but there are times they have things that aren’t promo and have value- either thought-provoking or useful. I have an author page for the majority of my promos. My personal page is rarely used; that’s my fun page. And self-publishing is anything but easy! I do the majority of everything on my books: writing, editing, formatting, covers, promos. Yes, I have an editor and occasionally a cover artist, but for the most part, it’s just lonely little me. It takes time to build up a fan base- 4 years on and I’m finally enjoying real sales numbers each month. This occupation is not for the faint of heart!

Reply
    Rachel Thompson January 12, 2014

    thank you, Kathy. So true — it’s a lot of work and it’s constant. Not just the writing but the marketing and connection, which I happen to enjoy. Some folks don’t want to do any marketing because they think it’s supposed to be all self-promo — and it’s not! It’s about interaction and creating our fan base.

    thanks for reading, commenting, and sharing

    Reply
Linda L Barton January 12, 2014

I couldn’t agree with you more. Nothing is more annoying than to come online and see nothing but “Buy my book” posts and tweets. I always try mixing mine up a bit, and keep it interesting. Now I’m not saying that I haven’t been guilty of slamming people with promos, but now I try to keep it to a minimum. I feel that once you let your social media friends and followers know what you have to offer, you don’t need to keep beating them over the head with it. LOL

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    Rachel Thompson January 12, 2014

    Some self-promo is fine — people DO want to know what’s new with their favorite authors. But that relationship takes time. That’s what many people miss COMPLETELY. You can’t follow someone and then start bugging them to buy or review or share or whatever.

    It’s a marathon, right?

    hugs.

    Reply
Terry Tyler January 13, 2014

First of all, I’d just like to apologise for being a pain in the arse this week as I have a book on Kindle Countdown – I’ve found by experience and observation that Kindle Countdown works best if you really stick it out there for the first few days, then once it’s sold a fair few it goes into KC’s ‘shop window’ and sells anyway – sorry, too much irrelevant info there!

I think a great deal of the problem with Twitter at the moment is that 50% of writers are using these ghastly auto-tweeting things now – there’s Auto Tweet, Round Team and Begware. It means they’re rarely, if ever, on Twitter; these apps just pump out tweets and, worse, pump out retweets – they RT your conversation, too…. grrrr!!! A few of the people who use these horrible things appear on the site in person to answer messages, but more just leave it doing its stuff and forget about it, I believe, under the misapprehension that they are promoting their work. New for them – I don’t RT you back, suckers!!!! They also forget to refresh – I’m still seeing tweets about mulled wine and ‘this Christmas’…!

I do agree with you 95%, but I think you do have to tweet your books a certain amount; I’ve found virtually all my regular readers via Twit and I wouldn’t have done if I was posting cute cat videos. Sometimes, too, you can almost see the writer thinking, right, now I will post an inspirational quote and now an article about a newsworthy item, in order to keep my content interesting. You can tell by the way they tweet it!! I think it’s not as much posting other stuff, as INTERACTING with people. I follow people back if I think we have something in common or they do something that interests me – then I probably want to know more about it! Alas, I think you are probably preaching to the converted alot of the time – the people who should be reading your blog posts are never actually ON TWITTER!!!!

Reply
    Rachel Thompson January 13, 2014

    Hi Terry! You rock.

    I do agree that we shouldn’t be posting only cat videos lol (unless your book is about cats, maybe?). I do also promote my books but in a softer sell kind of way — sharing a quote, referring people to the bio for link, etc. I don’t mean to say never discuss your books — our reader base wants to know what’s up with us and many are happy to share — I just meant not in an ‘every tweet’ kind of way.

    I know you know :).

    Twitter actually is my #1 source of traffic, then Facebook, then Google+ or Google Search. There’s no question it’s a wonderful tool to connect with our readership.

    be well and good luck on your promo!

    Reply
Terry Tyler January 13, 2014

PS, I do realise that your blog doesn’t only get read via Twitter, of course, and the penultimate sentence of the 2nd para should have said ‘NewS for them:” !!!!!!

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Phebe Bodelle January 13, 2014

Good article Rachel, thanks for sharing it. On one of my Twitter accounts I’ve now posted over 130,000 tweets. I’ve worked out that 88% of those are retweets, so that leaves my tweets at 12%. I think that is a fair way of doing things. Like Terry Tyler I don’t think auto tweeting is the way to go, I’ve never used it and never will, you’ve got to have the personal touch and I’ve made quite a few friends on Twitter, we have a laugh and that is good. One last thing, Terry, stop beating about the bush and say what you mean. LOL.

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    Terry Tyler January 13, 2014

    Phebe – what, you mean ‘I don’t RT you back, suckers!!” ???!!!

    Reply
    Rachel Thompson January 13, 2014

    Oh, auto tweeting- I hate those things! I forgot to address that in my reply to Terry (sorry, Terry). I signed up for one just to see what it was all about and within 30 seconds they sent out 10 or 15 RTs that aren’t at all branded to what I do. I cancelled right away. The whole process from sign up to quitting took 15 minutes. I was horrified! (probably because I’m so protective of my branding but … no.)

    What I love about about social media is the interaction. Without that, connection doesn’t happen. What’s the point?

    Phebe — you’re doing a great job on social. I see your books but it’s not like it’s constant self promo. Keep it up!

    Reply
      Terry Tyler January 14, 2014

      Oh yes, the awful auto retweeting! A friend of mine signed up to Begware and actually READ what it does (as opposed to just thinking, ‘oh this is great, I can ‘do’ Twitter with no effort!’), and the thing that put her off was the fact that you have no control over what it RTs. HOnestly, if I leave a bit of conversation at the top of my page for more than an hour, it gets about 30 RTs! I don’t know if people are either too stupid to see that their REAL potential reader-followers (ie the ones who look at their news feed!) don’t want to see 200 random RTs in it every day (and, thus, will unfollow them), or don’t even understand what they’re doing. Probably a bit of both.

      You’ll like this. One RoundTeam user who will remain nameless left a ‘real’ tweet the other day. It said ‘To those of you who took advantage of my free book offer last week, PLEASE REVIEW after you’ve read’. That’ll find him lots of new readers and friends, won’t it???!!!

      Reply
Janie Junebug January 13, 2014

You always give the best advice. Your tips about tweeting have increased my Twitter followers by about 200.

Love,
Janie

Reply
    Rachel Thompson January 15, 2014

    thank you, Janie. So glad it has helped you!

    Reply
Ria MacAlister January 13, 2014

Great post! I totally agree. I have learned so much of how NOT to do things (mostly from my own mistakes), and am hoping to do things the right way come book number two.

And as for constantly posting/advertising your book…holy cow, one of my FB friends belongs to many of the same groups I do, and she’ll post the same ad for her book on ten+ sites all at one time. Blows up my newsfeed and notifications. Highly annoying, to the point I’m considering unfriending.

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Susan Fox January 14, 2014

Hi Rachel,
You are a very wise woman Rachel. And you made me feel lots better about the fact that I find it easy to promote others and difficult to promote myself and my Four Seasons of Roses Garden Planner. Thank-you for always making so much sense. I love your posts. Also thanks for being so supportive.
A big fan,
Susan Fox

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Greg randall January 14, 2014

I drop in when I can and just love the insights, keep it up. There has to be an algorithm out there that will instantly connect you to a million readers who desperately want your stories, whoever comes up with it can retire, add me to the list. Price is no object. And yes I sing the praises of other writers when I can, we need all profs we can get.

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    Rachel Thompson January 14, 2014

    ha, thanks Greg. There are sites like StumbleUpon, Reddit, and Digg (as well as FB) that allows millions to see our posts…but like anything, we have to build up a following on those platforms as well, following and sharing others’ content.

    Paid ads help move us up higher (ie, on Facebook or sponsored tweets) but that’s not really organic — if that’s what you’re going for.

    Thanks for the kind words 🙂

    Reply
      Terry Tyler January 15, 2014

      Mia, can I just jump in?
      A good way to connect with people you don’t know via Twitter is to follow and read their blogs, and comment on them as necessary. You don’t have to be terribly witty and interesting, just interesTED!!! Or if you see a tweet that amuses or interest you, comment back – again, doesn’t have to be anything dead clever, but everyone likes to know that their tweets are being read! Alot of people are posting lovely pictures now – if you really like them, you can tell them. Good luck!

      Reply
        Rachel Thompson January 15, 2014

        absolutely agree, Terry. Great advice. It’s a combo of providing good content and interacting that seems to work the best!

        Reply
Michelle Weidenbenner January 15, 2014

Great post Rachel,
I totally agree–this whole self-publishing thing is butt-hard. But if we do it right it’s a blast, right? I love the people I’ve met through social media. When I first jumped into the social game I hated it, but after a while it became addicting (I have to time myself, or else)–not just wasting time–but meeting others who have personalities, quirks, and stories. I never would have guessed I’d have a friend in Egypt, but I do now.
Michelle Weidenbenner

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Ned January 15, 2014

Thank whatever is sacred for a voice of reason. I have been through the mill over the past year trying to meet the trends – twitter – unused as I don’t understand its attraction other than to self absorbed people and no clear avenue to book promotion.- FB page – other than friends and relations (thank you all!) not going anywhere – author blog – again no book sales but, without your advice, posts diverse and varied outside of the book turned into a great amount of fun and self satisfaction. So where now? My first novel is on Kindle, Smashwords, Createspace et al with moderate success but mainly due to personal endeavor through book cards and word of mouth. The only way forward is to write more and more until the books become undeniably in the face of the public. Thanks again for the sage advice which I have unconsciously been following to date!

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Stephen Tiano January 15, 2014

Very well put. I remember avoiding social Twitter because I wasn’t interested in hearing about strangers’–or constantly telling stories about my own–lunches. But when I finally gave in, I noticed that the people I was most interested in following were the ones who hooked me into being interested about what they were saying, who drew me into conversation. And so I decided to take that notion and adapt in a way that had me engaging with people who could somehow have an interest or need for my kind of work, book design.

One of the of-shoots of this is that I very consciously sought writers, self-publishers, possible self-publishers, folks who work for traditional publishers and in various book arts capacities to follow. And for quite a while I would occasionally rant about what I called “the marketers of marketing,” the ones who are so busy selling the idea of selling that they never really seem to connect with what people might actually be looking to sell. And now it’s just a little disconcerting that many writers can only seem to tweet, “Buy my book” kinds of things. I get that it’s a tough gamle–I’ve been a freelance book designer for over 22 years. But there’s got to be a way to be a little more genuine, a whole human, not just a marketing robot, no?

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    Terry Tyler January 15, 2014

    I’ve never been able to work out this myth that people on Twitter tell everyone what they’ve had for lunch!!! My sister’s boyfriend says that, too – he’s never actually been ON the site so I don’t know how he knows, but I really don’t think that in all the millions of tweets I’ve read over the past 3 years, I’ve seen more than 10 describing someone’s lunch! Though I do know what you mean – I don’t get the constant need to update people with what you’re doing on a day to day basis. However, we (I, I mean!) have gone rather off-topic, so shall end now 🙂

    Reply
    Rachel Thompson January 15, 2014

    Yes, lots of ways to be genuine, simply by interacting and having real conversations.

    As for the lunch thing, a client said that yesterday. He feels it’s stupid and a waste of time. I can tell you that it’s not but if you think it is, it is. Twitter is a wonderful source of referrals for me (both for book sales and my business) via word of mouth and also as networking.

    It’s all about discovering your demographic and finding common bonds. You’re audience would be authors who need book covers, so you’d want to follow authors. Joe the Truck Driver may be a nice guy, but will he need a book cover anytime soon? Maybe, maybe not (and I knew truck drivers who are authors, so hey, you never know). The point is using the tools available to connect with those targeted people.

    Reply
      Stephen Tiano January 15, 2014

      Oh, I certainly don’t feel Twitter’s a waste now. I learned pretty quickly, in fact, that it was pretty cool beans. I’ve actually gotten a modest amount of followers, in and out of my professional interests, been able to connect in ways that have gotten me paid book design projects, and developed some online friendships that keep me sane when I’m working my odd into-the-night hours with a due date looming. It’s been a source of amusement, too. But one serious observation I made is that, unlike LinkedIn–which admittedly has recently started to be of value to me for some of it’s focused forums–Twitter was the social media tool that taught me it can’t just be what Norman Mailer called “advertisements for myself.” You have to engage.

      Reply
KC Herbel January 15, 2014

Another excellent article, Rachel.
I am definitely guilty of holding the last misconception, but this article (and similar ones I have read) has made me rethink that entirely. I’m getting to release another book, but I will definitely try to come up with some ways to do some pre-splash promotion.
Thanks,
KC

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Rachel Thompson January 15, 2014

Thanks, Mia. That’s why ‘branding’ is so important. You want to start discussing topics across your platform (blog, FB, Twitter, etc) to build an audience of people who are interested in them. Finding readers, bloggers, reviewers, etc are essential — not spamming them but interacting, reading their blogs, etc.

Finding common bonds is helpful — read what people write about and if you’re interested in the same topics, there’s a great way to connect. Little things, but they matter.

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Robert S January 16, 2014

Great instruction here! I once tried to self publish, and I can share my experience that you didn’t include here. First of all I can say that for creating the book I used Microsoft Publisher 2010 that is available here http://softwarepuppy.com/search/microsoft-publisher.html 2013 version didn’t work for me, it was to complicated so I opted for an older version. Then I got ISBN and place book on Amazon and Lulu. And then about making the link popular – that is the most complicated part. I got links on all the social pages possible! I used https://ifttt.com/ to connect all my account together, so that when I posted something on one – there were links on all the rest ones. I also used all sorts of ezine articles and press release publishing resources. In the beginning when all the links appeared, it felt like a huge success, then of course it got slower.

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    Rachel Thompson January 16, 2014

    Hi Robert. It IS complicated and a lot of work. Many don’t realize.

    I personally won’t format my own books — I’m a writer, yo 🙂 — so I do mention and link to Toni Rakestraw who has formatted (and proofed) all my self-pub’d books. I have worked with others as well, and always come back to Toni. She’s a pro — smart, affordable, works fast.

    I’ve always said that we’re drawn intuitively to the social media or book sites that appeal most to us. There are some great guidelines, but ultimately we have to do what we enjoy the most to connect with readers. Thanks for sharing your experience and suggestions!

    Reply
Ces Guerra January 16, 2014

Great article and information. For someone that is in the process of writing a book, this is timely and helpful! I have actually begun to implement some of these ideas with my target launch being in the July/August time frame!

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    Rachel Thompson January 16, 2014

    excellent! It’s always helpful to research and learn as much as we can prior to the event itself — pre-launch is as critical as launch (or release) itself. Lots of articles here. Hope you find more info you can use. Thanks, Ces!

    Reply
Renee Charles January 16, 2014

Great post! I would like to point out something alot of people seem to miss about social media…that 80/20 rule you mentioned DOES NOT mean posting 100 posts an hour so they can still get their personal spam in my inbox and yet follow the rule. Relax! They will be better served to spend some of that time writing the next book. Just a thought.

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    Rachel Thompson January 16, 2014

    yes, great point! Thanks for mentioning that, Renee.

    I have a post coming up about posting frequency (aka social timing) — but if anyone is looking for specifics, here’s some great data from Media Bistro that suggest 4-5 times per day brings the most RTs, follows, etc. Granted, this is for businesses and doesn’t include conversations or replies. Good info tho.

    thanks so much for sharing that.

    Reply

[…] authors, heed these 4 common misconceptions about self-publishing authors need to shake, and bookmark these 5 sites every self-publishing writer should follow. Or, join forces with other […]

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    Dave Freeman January 17, 2014

    Greetings Ms. Badredhead Media Person (aka: Rachel),
    Thanks for the post. I’m signed up and looking for future flashes of brilliance. 🙂 I support your points completely. As a “future” new author, I agree, publishing is not easy, promotion needs to begin on day one of the writing process (not on release day) and geez, what’s up with the social media/auto-pilot/post-repeat-repeat/BUY MY BOOK process?

    Does anyone really think that posting the same announcement several times daily on multiple sites is the best way to win friends and influence people? In my year long quest to understand the process, I have joined 75 authors groups, in an attempt to learn from the experts. What I have found is that in all 75 groups, I find the same active members, who post hourly in all 75 groups.

    As a result, my FaceBook page’s comment section reflects hundreds of BUY MY BOOK posts by the same (fill in the blank) authors, every day. Having been fairly warned, I now have an Excel Spreadsheet list of my favorite 75 groups, with 400,000 members of anyone would like a copy. 🙂

    One thing I did do, believe it or not, was to start ANOTHER group (definitely the definition of insanity), but with the sole purpose of promoting OTHER authors and in return, gaining support from them in the future. By supporting, Promoting, Liking, Sharing, Downloading and of course, Reviewing select authors in my genre, I hope to share in their public reach and offer (and gain) continued support in the future.

    Back to the basic idea, my version of your message:
    AUTHORS PAY IT FORWARD PROJECT!
    We acknowledge that we will surely find success,
    Once we have helped enough others find theirs.
    WE ARE AUTHORS HELPING AUTHORS ……….That’s the kind of group effort that has potential.

    Thanks, Rachel, looking forward to the next posting.

    Regards,
    Dave Freeman
    author.david.freeman@gmail.com

    Reply
      Rachel Thompson January 17, 2014

      Smart man, calling me brilliant LOL. Thank you so much. Honestly, I just research and share my own experiences and those of others I know. Happy to help.

      Author groups are a mixed bag. I started out in a ‘collective’ and boy, what a disaster that was. It was like a full-time job with no benefits. Like you, I learned what NOT to do. I’m part of one very active group, Bestselling Reads — it works because we’re all committed and helping in some way. Does it help me sell more books? Who knows? But the community part of it is invaluable and I wouldn’t trade it for the world.

      Paying it forward is commendable — in helping others we help ourselves — it can’t be said enough. Wonderful to ‘meet’ you, Dave. I look forward to further interactions.

      Reply
Rico Marciano January 16, 2014

Rachel, great article! I especially like your respectful comments on your Book Team. In a seminar with Jack Canfield, he also stressed the value of starting your marketing campaign, as soon as you start writing the book, climaxing with the book launch. Rachel, you’re a very intelligent woman, I like your style.

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    Rachel Thompson January 16, 2014

    I like Canfield, and he’s right.

    Thanks so much for your kind feedback. I’m happy to share what has worked for me and for my clients. It certainly won’t be the same for everyone, but it’s a guideline. And my team is amazing. I was recently signed by Booktrope for print, and they’ve been amazing also. I’m a huge believer in hiring pros — our book should be the absolute best it can possibly be.

    thanks again!

    Reply
Terry Tyler January 18, 2014

Rachel, I’ve been invited to join Bestselling Reads but I haven’t committed yet because it sounds a bit time consuming. The person who has asked me obviously wants me to be in it so has sold it to me, but I’d love to know how time consuming it really is. I really appreciate being asked, but I don’t want to plunge into something that will cost me money and take up my time, unless it’s really of benefit, as I do a fair bit to help other writers anyway and am already committed to one blog site.. Perhaps you might want to delete this reply when you’ve read it; I was looking for your email to send it to, but it’s disappeared!!!!

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    Rachel Thompson January 18, 2014

    RachelintheOC at gmail dot com.

    It’s reasonably priced for the year and you only volunteer to help if you’re so inclined. We do giveaways like iPad Minis or the top-tier Kindles — something most authors can’t offer on their own.

    Really up to you — I do Twitter growth for the group, someone else enters tweets, we all contribute, gets featured on the site, etc. Some have dropped out for similar reasons as you — it really depends on what you feel like doing.

    xx

    Reply
Andrew Man January 18, 2014

Many thanks, another guilt trip for authors to start the year? I have self-published two books, both with second editions and used twitter since 2010, but in a different way from most other authors.
I realised long ago that twitter was JUST AN ARTIFICIAL COMPUTER PROGRAM , used and abused by most people, but is a good way to store information. I use twitter as a library to store documents needed to research my next book, which means I tweet many times a day and only support other authors who look interesting??
Sorry, if that sounds selfish, but that’s how social media should be treated by us all – nonsense!
Andrew 🙂

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    Rachel Thompson January 18, 2014

    Thanks for reading and commenting, Andrew. I’ve always maintained that Twitter is what you make it — it’s a different experience for everyone. I’ve connected with my entire book team via Twitter, met many IRL, have become great friends. One of my favorite musicians, Jonatha Brooke, connected w/ me the other day and purchased my book — I’m still geeking out over that lol.

    Like anything, you get what you give (as I always tell my kids: you give grumpy, you get grumpy :). It is a great source of info and news = absolutely. If I need to find anything, I search Twitter before Google now! Good point there.

    Take care and be well 😉

    Reply
Loreal Griggs January 19, 2014

This is very insightful! I can’t wait to put these steps into action. All of this information can be applied to so many different ventures. Awesome! I’ll most definitely be reading more of your work!

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JLOakley January 27, 2014

I’m a Twitter fan. (Found you there several years ago). I don’t talk about my sandwich from lunch, I connect with writers, historians, people in publishing, the wonderful articles on writing and publishing, info about conferences, live chats, pitch contests, things of interest to me (like gardening), etc. I use Tweetdeck to read the posts but I don’t do any sort of robo posting. Yes, it takes time, but it’s really me there.

Social media has kept me in touch with fellow writers and friends. It has helped me to reach out to book stores and librarians and celebrate their work.

Probably the next thing I”ll be doing is tweeting about the AWP which is coming to Seattle. Getting my work together for that and sharing what other writers and teachers have to say about it.

And now back to writing. Working on a talk for a community read of WILD.

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[…] 4 Common Misperceptions About Self-Publishing Authors Need To Change NOW […]

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Dave Johnson. November 20, 2014

Hi Rachel. Sorry that this is a bit of a short comment but I’m about to finnish my work break. I’m just setting out to promote my book and this has helped a lot and given me some ideas. Thank you very much.

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[…] 4 Common Misperceptions About Self-Publishing Authors Need To Change NOW […]

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