This is Why Writers Will Love IndiePicks Magazine with Guest @nblackburn01

By Rachel Thompson | Book Marketing

Sep 10
This is Why Writers Will Love IndiePicks Magazine with Guest @nblackburn01 via @BadRedheadMedia, writers, indie authors

Hello, my name is Naomi Blackburn and I am the President/CEO of Patomi Media Group. We are in the process of launching our new magazine, IndiePicks. IndiePicks will focus on reviews of independently produced works outside the Big 5 publishing houses.

Many of you may remember me from my posts on BadRedhead Media offering business advice to authors on bringing books to market, as well as my own blog, The Author CEO, which offered the same. Or some of you may remember me from my Goodreads group, Sisterhood of the Traveling Book, which helped authors secure reviews for their works and make connections with readers.

What is IndiePicks Magazine? 

I also participated in several Twitter chats to offer advice on navigating the business side of publishing and Goodreads. The last time I participated in #BookMarketingChat, I informed participants that I was working on something big, but couldn’t go into it. Well, it is time to announce IndiePicks Magazine. I couldn’t imagine announcing it ANYWHERE else but with Rachel, who has been such a support and a cheerleader throughout my process of dreaming about it to inception.

For a long time, I have publicly voiced my frustration regarding the fact that authors outside the Big 5 have minimal presence in our public libraries or indie bookstores. As I researched deeper and spoke with representatives from each industry, I became aware of the policies that drove this problem. Frankly, I could understand their concerns. Let’s face it, there is a wide spectrum of the books brought to market in the Indie world.

Working With Librarians — So Important For Writers

It doesn’t help much that libraries require a credible review to place a book in their circulation. It usually means a review from a well-established magazine, such as Kirkus or Publishers Weekly or a professional journal, such as Booklist or Library Journal. Indie bookstores, with shelf space at a premium, simply can’t take in many untested books.

While I understood the policies of both sectors, when you review these publications, you see the focus is on Big 5-produced works. One couldn’t blame the publications though—although these publications state that they accept Indies for review, there are only so many they can take, and the Big 5 dominate. Indies then become relegated to blogs, “paid-to-play” reviews, Amazon, and Goodreads—which, while helpful for consumer sales, aren’t taken into consideration by libraries or bookstores.

Please don’t think that I am hating on Big 5 publishers or my fellow magazine producers. Some of my favorite authors are Big 5 produced—but I wanted more of the authors and publishers that I had grown to enjoy thanks to the diversity and uniqueness they presented to be part of the game, or at least to make it onto the field. To do this, I needed to look at what was missing and how it could be resolved. Like myself, my competitors can only do so much. I knew something else could be done.

I reflected on the model for one of my favorite magazines that review Big 5 publishers. I needed to bring in the credibility of the review though so that librarians and indie bookstores could see my magazine as a source for purchasing for their own inventory/circulation.

Then it hit me. Who is better to review quality literature than librarians?

Our Editors and Reviewers 

This is Why Writers Will Love IndiePicks Magazine with Guest @nblackburn01 via @BadRedheadMedia, writers, indie authors IndiePicks is headed by a former Booklist editor (and librarian!) who specialized in public library collections, Rebecca Vnuk. She’s brought on a team of 10 librarian reviewers, many of whom have won numerous awards for reviewing and teaching in their genres of preference and have as big of a passion for Indies as I do.

We’ll start out with covering eight genres: General Fiction, Sci-Fi, Horror, Mystery, Romance, Non-fiction, Young Adult, and Kids. The magazine will run a minimum of 30 book reviews per month coupled with author interviews and other fun, entertaining information from the world of Indie. Furthermore, to help authors/small publishers, we will offer opportunities for advertising.

How Can Writers Submit to IndiePicks

So by now, you may be wondering: how do I get to submit my book for possible review? We do have a few requirements:

  • If a book has not been produced by a publishing house, the author must be prepared to provide editor and cover designer information for verification. This includes any of the POD, Amazon Createspace, and Barnes and Noble printing services.
  • At this time, because our process is so new, we are only accepting books that are less than one year old or have an anticipated release date within 3 months of the issue it is being reviewed for. That isn’t to say we will never review older works—and of course, we’ll accept galley or finished copies (not drafts) of pre-pub titles.
  • As we grow, our requirements may change, and we are certain our coverage will expand. We know that our magazine will not look like our first issue even within 6 months.

We are excited because the acceptance for our first round of review titles has ended and went very well. Our reception from the library industry has been superb.

To learn more about IndiePicks, please visit our website at indiepicksmag.com.

 This is Why Writers Will Love IndiePicks Magazine by @NBlackburn01 via @BadRedheadMedia Rachel Thompson

For a more detailed plan on developing your book marketing, purchase Rachel’s new book,
The BadRedhead Media 30-Day Book Marketing Challenge now on Amazon!
Readers’ Favorite Silver Award Winner! 

30-Day BadRedhead Media Book Marketing Challenge, BadRedheadMedia.com, BadRedhead Media, @BadRedheadMedia, Book Marketing

Sign up for my newsletter and never miss a post again! I will never share your email and that’s a promise. Follow me on Twitter @RachelintheOC or @BadRedheadMedia for social media, branding, or marketing help. Increase your blog traffic by participating in #MondayBlogs (a Twitter meme I created to share posts on Mondays — no book promo)

All content © 2017 by BadRedhead Media aka Rachel Thompson, author, unless otherwise specified. All rights reserved. Permission is granted to use short quotes provided a link back to this page and proper attribution is given to me as the original author.



 

This is Why Writers Will Love IndiePicks Magazine with Guest @nblackburn01 via @BadRedheadMedia, writers, indie authors Naomi Blackburn, owner of The Author CEO, a consultation firm dedicated to helping independent authors navigate the development of strategic business plans and the marketing world, holds an MBA and has worked in the field of business development, sales and consulting for 12 years. A former social worker, she has helped hundreds of clients meet their life goals. A top 1% Goodreads reviewer, she comes to the world of books from a reader/reviewer’s perspective. She strives to help authors achieve their goals by teaching them to think of themselves as CEO/entrepreneur of a small business and helping them negotiate the business side of selling books.

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Sign up for my newsletter and never miss a post again! I will never share your email and that’s a promise. Follow me on Twitter @RachelintheOC or @BadRedheadMedia for social media, branding, or marketing help. Increase your blog traffic by participating in #MondayBlogs (a Twitter meme I created to share posts on Mondays — no book promo)

All content © 2017 by BadRedhead Media aka Rachel Thompson, author, unless otherwise specified. All rights reserved. Permission is granted to use short quotes provided a link back to this page and proper attribution is given to me as the original author.


 

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About the Author

Rachel Thompson is the author of newly released BadRedhead Media 30-Day Book Marketing Challenge: How to energize your book sales in a month - created to help authors market their book. She is also the author of Broken Places (one of IndieReader's "Best of 2015" top books and 2015 Honorable Mention Winner in the San Francisco Book Festival), and the multi award-winning Broken Pieces, as well as two additional humor books, A Walk In The Snark and Mancode: Exposed. She owns BadRedhead Media, creating effective social media and book marketing campaigns for authors. Her articles appear regularly in The Huffington Post IndieReader.com, The San Francisco Book Review (BadRedhead Says…), 12Most.com, BookPromotion.com, and Self-Publishers Monthly. Not just an advocate for sexual abuse survivors, Rachel is the creator and founder of the hashtag phenomenon #MondayBlogs,  #BookMarketingChat (co-hosted with Melissa Flickinger) and #SexAbuseChat, co-hosted with certified therapist/survivor, Bobbi Parish all live Twitter chats. She hates walks in the rain, running out of coffee, and coconut. She lives in California with her family.

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(2) comments

Karen A. Wyle September 12, 2017

How should authors make contact about submissions?

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    Rachel Thompson September 14, 2017

    Hi, Karen. If you click on the link to IndiePicksMagazine link at the bottom, you’ll find their submissions link on their site as well as their submission guidelines. : )

    Reply
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