What Is #MondayBlogs and Why Should Bloggers Participate?

By Rachel Thompson | Blog

Dec 31
What is #MondayBlogs and Why Should Bloggers Participate? RachelintheOC, BadRedheadMedia, Twitter, Blogging

About oh, nine years ago-ish (in 2012), I started #MondayBlogs. I wanted an obvious way for bloggers (any blogger, any subject except porn because yuck) to connect on a specific day of the week to share our blog posts. It’s grown exponentially more than even I had ever hoped (ten to fifteen thousand tweeps participate weekly, generating over 20,000 tweets!).

People send me messages and tweets about how it has helped their blog writing, traffic, and even social media followings. Others say, not so much. They don’t feel enough people RT them and feel slighted.

Let’s deconstruct.

BASICS

What IS #MondayBlogs? I created this hashtag (and Twitter handle @MondayBlogs) to hopefully be obvious that it’s about BLOGS on MONDAYS. Most people get it. Some don’t. They see the hashtag and add it to:

  • Porn pictures
  • Pictures of office equipment, cats, or a bowl of soup. Often all at once.
  • Statements about how Mondays suck.

The majority of tweeps, however, DO understand that it’s for sharing blogs on Mondays, as I intended and for that I’m grateful. There are really only a few basic rules:

  • Use the hashtag #MondayBlogs in your tweets IF you’re sharing a blog post and if it’s on a Monday
  • Share ANY post except book promotion!
  • You don’t have to write a post specifically for Mondays (and you can post any day you want — just don’t use the hashtag except on Mondays); then you can share it on Mondays with the hashtag.

    For example, you can write a post on Wednesday and still share it for #MondayBlogs, on Mondays. If you share it on Wednesday, don’t use the #MondayBlogs hashtag because it’s Wednesday. #doh

  • Generously retweet others throughout the day. THIS IS IMPORTANT.
  • We love books as much as the next person, but not for #MondayBlogs. Use a different hashtag. 

And that’s it.

HOW TO TWEET

For the folks who seem to do the best (get the most RTs), I find a theme: they have learned the art of creating intriguing headlines. This is a blogging basic that honestly, some folks never really get. I recommend using the free CoSchedule Headline Analyzer to ensure awesome headlines!

They also generously RT others, read and comment on others’ blogs. A great blog post headline should ask a question, provide tips, create interest, be hilarious. The headlines that tend to not garner as many RTs (and this is based solely on my completely unscientific observations):

  • Have ‘I’ in them. People read to see WIIFM (what’s in it for me), so shift your paradigm. Instead, add ‘you’ to the headline.
  • Say ‘My new poem about my dog.’ I’m sorry, but unless you’re some famous rock star or celeb with a cute purse dog, does anyone really care? (and I write poetry, so I get it. Not about my dog, though. I don’t have one).
  • Repeated rants, particularly about politics or religion (unless, as I say in a RachelintheOC.com post, your book or job is specifically related to those topics).
  • ‘Here’s my latest blog post’ is always a big snore. Learn how to write GREAT headlines here. 
  • BUY MY BOOK! is a big no-no and we will call you out. Those are the rules. Don’t like it? Don’t participate.

Let’s talk about what TO do to get more RTs. Here’s an example of one of my most popular tweets:

How to Create Pre-Launch Buzz for Your Book Right Now by @BadRedheadMedia https://buff.ly/2Dhf9EO #Writers #Writing#BookMarketing #Books #MondayBlogs

It has several key components:

  • The hashtag. On a Monday (I say this repeatedly because people tweet with the hashtag any ole day of the week and I can’t possibly keep up with that. The reason Monday is in the hashtag is obvious. My only real concession is that I do start RTing late Sunday nights on the @MondayBlogs stream because it’s already tomorrow in Oz and Europe)
  • A title that creates interest and is branded (The bossy redhead is telling you what to do)
  • A shortened link (if you don’t know what that means, look it up)
  • Hashtags that are quite specific. This helps any kind of writer (and that’s my demographic) know that this post is for them.
  • It’s not ME or I focused.
  • It’s short, 280 characters or less, meaning easy to RT without any editing at all.
  • It’s not about book promotion.

Anyone can write a great headline, and do all the things I mention above. This isn’t tricky or secret. Check your headlines here with this free headline analyzer! 

WHO CAN PARTICIPATE? 

Anyone who has a blog, a vlog, companies sharing tips, journalists, and publications, poets, whomever! As long as you’re not sharing nakey pictures, anything unlawful, or hate speech, we will retweet you.

Yes, book reviews are FINE as long as you’re a book reviewer or blogger or reviewing someone else’s book. If you’re sharing a fabulous book review of your own book, that’s a no-no (Why? it’s self-promotion. Sorries.)

Once again, if you tweet about your book promotion, we will not retweet you and will ask you to remove your tweet. 

CONNECT

Why bother? It’s a great way to grow and connect with READERS, other authors, and bloggers!

I follow every single person who used the hashtag properly (I’ll not be following the porn people) and you can do the same. This is a wonderful way to connect with other writers and bloggers, as well as grow your following in an organic way. As authors, our focus should be on readers, but because this is a blog meme, the focus is on connecting with other bloggers.

I’ve met so many incredible folks these past few years of #MondayBlogs, and I can’t tell you how many new followers and readers I’ve gained because of it. More importantly, I’m reading some incredible writing and that’s always inspiring for my own work. Like anything on Twitter, I find it takes some time for people to notice your presence and RT you.

I cannot promise others will RT you, but I do my best to keep up and RT as many as I can throughout the day, skirting around the Twitter limits by RTing from several different accounts. Shhhhh.

KARMA

Like I tell my kids, you get what you give and you give what you get. Twitter is an interesting social media channel — it grows and changes daily based on current events. What does this mean? Some posts will resonate, others won’t. Don’t take it personally — just try again another week. At the very worst, you’ll have created a blogging schedule for yourself and met some cool peeps, right?

Good luck, and if you have any questions or suggestions, I’d love to hear them! If you have tried it and don’t feel it’s worth the effort, no hurt feelings here. My advice (on anything social media-related) is always this: don’t go in expecting anything. Give and you will receive…eventually.

#MondayBlogs is a great way to plan your blog posts, be consistent, connect with readers and other bloggers, and develop relationships. Let us know what you think!!
For a more detailed plan on developing your book marketing, purchase Rachel’s new book,
The BadRedhead Media 30-Day Book Marketing Challenge now on Amazon!
Readers’ Favorite Silver Award Winner! 
30Day-BadRedheadMedia-Book-Marketing-Challenge-2020-WEB

The BadRedhead Media 30-Day Book Marketing Challenge — award-winning guide, available now!

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About the Author

Rachel Thompson is the author of newly released BadRedhead Media 30-Day Book Marketing Challenge: How to energize your book sales in a month - created to help authors market their book. She is also the author of Broken Places (one of IndieReader's "Best of 2015" top books and 2015 Honorable Mention Winner in the San Francisco Book Festival), and the multi award-winning Broken Pieces, as well as two additional humor books, A Walk In The Snark and Mancode: Exposed. She owns BadRedhead Media, creating effective social media and book marketing campaigns for authors. Her articles appear regularly in The Huffington Post,  IndieReader.com, The San Francisco Book Review (BadRedhead Says…), 12Most.com, BookPromotion.com, and Self-Publishers Monthly. Not just an advocate for sexual abuse survivors, Rachel is the creator and founder of the hashtag phenomenon #MondayBlogs and two live Twitter chats: #BookMarketingChat (co-hosted with TheRuralVA, Emilie Rabitoy) and #SexAbuseChat, co-hosted with C. Streetlights and Judith Staff. She hates walks in the rain, running out of coffee, and coconut. She lives in California with her family.

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Leave a Comment:

(100) comments

Linzi Clark January 1, 2014

Really useful tips and comments, I intend to start regularly using Monday blogs in the New Year and hope that it will help to connect with more people in my particular sector. Many thanks for sharing!

Reply
    Rachel Thompson January 11, 2014

    It definitely will. Please do join us.

    Post any day as you normally would — just share on Mondays using the hashtag.

    thanks so much!

    Reply
Susan Fox January 1, 2014

Hi Rachel,
I have nominated you for the Sunshine Award and part of the rules are to leave a comment on your blog letting you know. I think people can benefit so much by reading your blog this year and participating in #MondayBlogs. Thank-you.

http://www.gagasgarden.com/2014/01/sunshine-award/

Happy New Year to you and your family,

Susan Fox

Reply
    Rachel Thompson January 11, 2014

    thanks so much, Susan! Most appreciated 🙂

    Reply
Jenni Wiltz January 2, 2014

This is great! I put it on my calendar so I’ll be automatically reminded to post and RT others’ posts every Monday. I’ve been looking for some new people to follow on Twitter to diversify my stream, so this will be great. Thank you!

Reply
    Rachel Thompson January 11, 2014

    Wonderful! Please do join us — any Monday. thanks Jenni 🙂

    Reply
Trisha Faye January 2, 2014

Love this!! The next two weeks I’m swamped with other commitments, but I bookmarked to come back to in a few weeks. What a great idea!
Have a wonderful new year!
Trisha Faye

Reply
    Rachel Thompson January 11, 2014

    terrific — it’s a wonderful way to connect with bloggers of all kinds. I hope you can join us 🙂

    Reply
Georgia Bell January 7, 2014

Great idea and good advice. The wonderful Amy Good just introduced me to #Mondayblogs and I hope to participate in the next round.

Reply
FoodNutter January 10, 2014

Hi Rachel, love that idea of the Monday blogs. Mondays are like the most unlikely day for me to take care of my blog. I hope at least to repost 1 link or photo per Monday using the hash… thank for the idea… Happy new year!

Reply
    Rachel Thompson January 12, 2014

    Thanks so much! I hope you join us.

    You can post any day you’d like — just share on Twitter on Mondays with the #MondayBlogs hashtag. Make sense? You can also schedule in #Mondayblogs tweets using Hootsuite or some other scheduling app.

    Hope that helps 🙂

    Reply
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Peach January 13, 2014

Glad I saw your tweet with the breakdown of #MondayBlogs! I’m in. 🙂

Reply
Crystal R. Martin January 13, 2014

I think #Monday Blogs is fantastic. You’ve done a great thing. I also posted early by two hours Sunday night, but it was almost midnight. I love reading the blogs before I re-tweet them. I am gaining new blogs to read plus new information. It’s not necessarily about my blog, although it does seem to be helping. I just thought you should know I appreciate it. Also the second specific hash tag is a great idea. So thanks again. 🙂

Reply
    Rachel Thompson January 14, 2014

    Thanks so much, Crystal! I’m so glad you’re loving it.

    I sort of fell into starting to RT on Sunday night because I realized that hey, time zones! It’s already tomorrow in Australia and I don’t want them to feel left out, right? lol. I’m happy to do it. I love the community and if it helps writers write more, I’ll be thrilled.

    Reply
Norah January 27, 2014

Thanks once again Rachel, every time I come back I take away a little more!

Reply
Lori E January 27, 2014

Hi there!

Traffic on my site it insane this morning! Thank you!!

Reply
    Rachel Thompson January 27, 2014

    excellent! I’m so excited — it’s fun to take an idea and see the results. Thanks SO much for sharing that, Lori!

    Reply
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Jessica Marcarelli February 23, 2014

Awesome idea and tips! Can’t wait for tomorrow to arrive to try it out for the first time.

Jessica
Visions of Other Worlds

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Jenn @Home is Where... March 17, 2014

great idea, I’m in! I love twitter and I love blogging, it’s like a yummy oreo cookie now…!

Reply
Tattooed mummy March 23, 2014

I’ll give it a bash, might be tricky on the ‘not about me’ and ‘not a rant’ though….as that’s my blog’s theme lol

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Claire July 7, 2014

I am looking forward to joining up on #mondayblogs Thanks for the opportunity to help share. I write a daily blog and have been doing it for a year and a half now. It is always great to find new ways to share.

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Kevin Dennison July 29, 2014

This is a wonderful idea! Looking forward to participating for the first time next week and sharing some great articles with my readership!

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Sumoflam September 2, 2014

Rachel: I was turned on to your #MondayBlogs this past weekend by a fellow blogger, who, incidentally, retweeted my blog post yesterday using the hashtag. After reading through her blog post yesterday at http://carrotranch.com/ I was drawn to review this post.

I appreciate your wisdom and most certainly plan on participating on future Mondays. I actively write three different blogs in three different themes (as time allows between all my paying free-lance gigs as a web media specialist). My travel blog, Less Beaten Paths (http://lessbeatenpaths.com) is picking up momentum in recent months and much of that is a result of the same process you note in this post.

Thanks for creating a real forum for us writer/photographer wannabes! Looking forward to participating and finding more fascinating blogs to read!

Cheers
David “Sumoflam” Kravetz
Lexington, KY

Reply
ruchira September 15, 2014

Glad to see Charli’s tweet about Monday Blogs and have cooked up something to link up with #MondayBlogs

Glad to have some fun 🙂

thank you Charli from Carrot Ranch Communications
xoxo

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I added #MondayBlogs to my tweet this morning about a new post on my site and it has already been retweeted 4 times in the past 30 mins!

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Lara January 12, 2015

Thanks for this post, it really helped me get an idea for what I want to do with my blog. I wanted to share a lot with the world and because I’m new, I had NO idea how. Now I have an idea, inspiration and wise words to go by. Thank you so much 🙂

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I only just learned about #MondayBlogs and am having such an adventure discovering new blogs this morning 😀

Thanks for creating this hashtag!

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Lance November 15, 2015

Hi – I just discovered this on Twitter seeing the #MondayBlogs and want to participate. Thank you for the tips. Just one question – does the blog post have to be done on Monday or can #MondayBlogs be used for a previous post? I write book reviews and just did one on Saturday. Can I use this for that post or wait for another one to post on a Monday? Same question for my writing blog – I just write what’s on my mind about sports. I wrote an essay tonight, but have held off on posting until I hear about this. If only Monday posts can be used, then I will wait to post on Monday. I hope this all makes sense! I look forward to participating here.

Reply
    Rachel Thompson November 16, 2015

    Hi Lance — post any day of the week, simply share on Mondays using the hashtag. Hope that helps!

    Reply
      Lance November 16, 2015

      Thanks Rachel! Just tweeted both of my posts with this hashtag! It worked! 🙂 Looking forward to doing this on many more Mondays!

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Tanya April 10, 2016

Wow, I’m so glad I’ve come across this post. On a sunday night! I will definitely be using the hashtag (properly). Thanks for the great tips on how to write a good retweetable tweet!

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Linda Samuels April 15, 2016

Hi Rachel- Just heard about your #MondayBlogs project through @JanetBarclay, who hosts a wonderful community for bloggers to share posts, blogger advice and more. I’m intrigued by the clarity and energy with your idea and will definitely be joining the fun. I’m a professional organizer, author and blogger…writing about organizing and life balance. I’m looking forward to getting to know the #MondayBlogs bloggers and sharing their fabulous posts. Thank you for the opportunity.

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    Rachel Thompson April 15, 2016

    wonderful! looking forward to seeing you there 🙂

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Thank you for doing this!

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[…] What Is #MondayBlogs and Why Should Bloggers Participate?4K Total SharesThis is the Reason to Use Raw Emotion in Your Writing4K Total SharesThis is Why Your Books Aren’t Selling: 4 Ways To Improve Now3K Total SharesHow Do You Build An Audience Before You Have A Product? A Pre-Marketing Guide2K Total SharesThe 4 Most Effective Book Marketing Strategies That Work2K Total SharesHow To Succeed as an Author? The Secret You Already Know2K Total SharesTough Love For Authors — Stop Whining And Do The Work!2K Total SharesWhich Social Media Channel Sells The Most Books?2K Total Shares4 Dumb Ways To Waste Your Writing Time via @BadRedheadMedia1K Total SharesThe Dos and Don’ts of Goodreads by Guest @nblackburn011K Total Shares […]

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25 Day Blog Challenge – Day 25 | Altea Addison is Writing March 7, 2017

[…] to keep working on my novel, of course. As for blogging, well, I’ve joined the #MondayBlogs clan. My plan is to focus on my novel from Tuesday to Sunday and save the blogging, twittering, and […]

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This is the Reason Content Marketing for Writers Matters - BadRedhead Media May 5, 2017

[…] Take advantage of memes like #MondayBlogs and #ThursdayWrites on Twitter to share not only your own blog posts and guest articles but […]

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Kathy Keeler May 11, 2017

Your posts have been so helpful and instructive. Thanks so much!

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    Rachel Thompson May 13, 2017

    Hi, Kathy! Thanks so much for visiting me and the wonderful feedback. Happy to help.

    Reply
What Is #MondayBlogs and Why Should Bloggers Participate? - Book Tour Tips August 1, 2017

[…] Read more at BadRedHead Media […]

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How to best optimize your blog posts for SEO - BookMachine August 25, 2017

[…] 18) #MondayBlogs […]

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Miriam Hurdle July 31, 2018

Hi Rachel, I’m glad Colleen reblog your post. I learn something new today. It’s Tuesday already, so I’ll keep in mind to tag #MondayBlogs next Monday. I bookmark your site.

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    Rachel Thompson August 25, 2018

    Hi Miriam! So glad Colleen shared and you found out about #MondayBlogs! Please do make it a habit. You’ll see a lot of traffic the more you participate and share. x

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Salem Bishop July 31, 2018

Thanks for this in depth post about #MondayBlogs. It sounds like a great way for bloggers to network and I would love to participate, but I am a book blogger. Do book reviews and things like top five lists fall under ‘book promotion’ in this case?

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    Rachel Thompson August 25, 2018

    HI Salem – sorry just getting to this now. Book reviews are fine as long as it’s not you sharing your own book reviews; that would fall into self-promotion/book promotion. Hope that clears it up!

    Reply
Jacquie Biggar July 31, 2018

This is great, Rachel, thanks!

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Stuart Aken July 13, 2020

Many thanks for this, Rachel, and for the associated links. I’ll be doing my best to join in this from today.

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