What Is #MondayBlogs and Does It Work?

What Is #MondayBlogs and Does It Work?   ‘Looking at millions of retweets and millions of non-retweeted ‘normal’ tweets, I found that non-retweets tended to contain more self-referential language than retweets. Not only does self-reference not lead to more followers, it also doesn’t lead to more retweets.’  ~Dan Zarrella, The Science of Marketing: When to Tweet,…

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How NOT To Sell Your Book On Twitter!

How NOT To Sell Your Book On Twitter      When I was a pharma rep (for fifteen years but recovered now, thank you), we would joke with each other about making ‘radio’ calls. Calls so quick, the same song would still be playing on the radio when you got back in the car. Some…

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Why Live-Only Interaction on Social Media Doesn’t Work

People who only live tweet are steadfast that the Twitter Police will arrest you if you don’t only interact live. Okay, kidding…kinda. Yet many of these people are quite zealous in preaching to people that if they schedule in ANYTHING AT ALL, they are DOING IT WRONG. I disagree and here’s why:    As someone…

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9 Twitter Basics You May Not Know

9 Twitter Basics You May Not Know                   How long have you been on Twitter?   I’ve been on Twitter for, well, going on four years now. From the beginning, I sensed the enormous marketing potential with the platform, and that has only grown over the years.   In the last two years, I’ve…

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The Top 6 Social Media Mobile Apps You Need Now

As someone who not only manages my own seven Twitter streams (my author @RachelintheOC, my business @BadRedheadMedia, four promo sites, and @MondayBlogs*), plus several other clients, I’ve had to find social media mobile apps to use on my iPhone that allow me to check in from wherever I am. Not only check in, but also…

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