How To Effectively NOT Sell Your Book

How To Effectively NOT Sell Your Book   Last week I wrote about the three-step process to marketing your book. This week we focus on sales.   First, let’s explain the difference between marketing and sales:   Marketing is everything that you do to reach and persuade prospects. The sales process is everything that you…

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AdWords: How to Influence with 95 Characters or Less

  BadRedhead Media is happy to welcome J. P. Thompson, The AdWords Guy (and well, my guy, too) to the blog today for part 2 in his Adwords series.  He’s got over 30 years of sales and marketing experience and he’s here to share some thoughts on AdWords. Grab a coffee, sit back and learn! Enjoy!…

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