What is The Art of the Hustle and Why it Matters

The Art of the Hustle I had a really good conversation with top music industry veteran, Rodney Alejandro, this week about music and books, and how [share ]the art of the hustle is completely different for recording artists vs. authors.[/share] The mindset is polar opposite. If an artist wants to make it, there’s none of…

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Video Blogging: Vlogging for Authors by @K8Tilton

Last month BadRedhead Media contributor Naomi Blackburn covered one method of using Youtube in a book marketing plan, but how can authors use YouTube in their author platform? Welcome to vlogging, a combination of video and blogging. Reasons why you may vlog: It is a break from writing. Although writing is a passion of most…

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YouTube, Your Book Trailer and You! by @nblackburn01

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YouTube, Your Book Trailer and You!   M.J. Kelley (@themjkelley) asks about how to use YouTube in a book’s marketing plan. Hold on! Isn’t YouTube only for videos, tutorials, and short movies?  Yes, this is why [share ]an author should invest in a book trailer for their book[/share].  If one writes young adult/teen fiction, it…

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Tough Love For Authors — Stop Whining And Do The Work!

Taken from my rant today on Facebook because I just couldn’t listen to the whining anymore (warning: a few choice curse words ahead). Tough Love For Authors — Stop Whining And Do The Work!  I’ve said it before and I’ll say it again: [share ]ONE thing will not sell your books[/share]. It’s a combo of:…

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4 Top Tips for Creating A Spectacular Author Platform

4 Top Tips for Creating A Spectacular Author Platform, Rachel Thompson, BadRedhead Media @BadRedheadMedia

4 Top Tips for Creating A Spectacular Author Platform What is this platform thingy people keep talking about? Why do people use this term? Many authors are thoroughly confused by how to start marketing their work (whether it’s a blog or book – any genre). Let’s deconstruct. MARKETING PLATFORM According to well-known marketing definitions (and pulled…

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10 Things I Wish I Had Known About Being An Author

10 Things I Wish I Had Known About Being an Author    When I first started writing my author blog (about four and a half years ago), I had NO idea the extent of marketing I would have to do once I published my first book. Now that I’m three books in (all bestsellers), I’ve…

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How Do We Find Targeted Readers? 5 Top Tips!

5 Top Tips To Find Targeted Readers   Whether you’re a blogger, journalist, author, or small businessperson, you want people to read what you write. And with the popularity of social media, reaching readers has never been easier.   Or more challenging.   I’m asked at least once each day this question: How do I…

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