Author Marketing
What’s in it for Your Readers When you Spam Them? Nothing. How to Do Better Now
I don’t know about you, but I receive hundreds of AutoDMs (automated direct messages) on Twitter, or private messages on Facebook, or private messages on Instagram, or emails, or some kind of autogenerated spam repeatedly, throughout each day, everywhere from authors: Can you please review my book? Can you enter my giveaway? Can you follow…
Read MoreHow to Create and Market your Author Platform FREE
Last year around this time I was starting up my new author assistant business. I dove headfirst into purchasing a brand logo, a new website, opting for paid versions of various sites that, to me, were a *must have*. I set up Facebook Ads and ran giveaways right off the bat in hopes of…
Read MoreThis is the Reason Plagiarizing Others Is a Total Jerk Move by @VennieKocsis
guest post by Vennie Kocsis “If you read it on the internet it must be true.” Abraham Lincoln (original quote author unknown) When the internet first came out with blogging capabilities, many of us writers were using a blogging platform called LiveJournal. I still have mine, but the majority of the posts have been turned…
Read MoreThis is the Reason Content Marketing for Writers Matters
Content marketing. It’s not a term most writers are familiar with, likely because anything with the term ‘marketing’ in it makes us want to run away and cower in the safety of our tried and trusty pens and pads. Besides, we are writers. We want to create art. Why do we need to do any…
Read MoreWant to Know How I Got Published? The Punk Way by @cdetler
When I was in college, I had the coolest professor ever. She taught history and politics through early hip-hop culture, where the human beat-box and the flattened breakdance cardboard were tools of the revolution. She taught philosophy through a book—a zine, practically—called Tales of a Punk Rock Nothing. That book introduced me to DIY as…
Read MoreThe Reasons Branding Confuses You and How To Fix That Right Now
Awhile back, I wrote an article, Branding 101, which detailed the basics for writers what branding is all about. Read that first if you haven’t yet, then come on back. over. This branding article by professor, author, and Forbes writer David Vinjamuri is also quite helpful. What Do You Think Branding Is? In talking with…
Read MoreThese are the Reasons Most Authors Fail at Book Marketing
Are you failing at book marketing? You’re not alone. I hear this from authors daily. I’ve gleaned a lot of information on author behavior over the years and especially with the free 30-day book marketing challenge I started on a year ago last February (if you missed out, you can purchase the book which has…
Read More7 Insider Tips You Need to Learn from Self-Pub Pros by guest @sarahannjuckes
Please welcome honored guest Sarah Juckes today sharing seven amazing book marketing tips that work! Sarah Juckes is a writer and self-publishing expert who blogs for UK Literary Agent database, AgentHunter. Bookmark this one, writer friends. Tons of great info and practical examples you can use. What is means to be an ‘author’ has changed radically…
Read MoreIs Expecting People to Help You Market Your Books Lazy? A Discussion.
If your book marketing plan is: “Well, it can’t hurt to ask,” as you inundate someone’s PM, DM, or email with “Buy my book!” (aka ‘drive-by’) spam, I think you’ll agree with me when I say, you can do better. You’re not only annoying people, you’re potentially headed for account suspension or worse, fines.…
Read MoreHow To Succeed as an Author? The Secret You Already Know
What differentiates authors who succeed from those who don’t? It’s a secret you already know: Do the work. There’s no getting around it, and for those of us who love what we do, we don’t want to! We are fascinated by the process of writing and publishing, sales and marketing, and really anything that has…
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