What is Guest Blogging?Guest blogging ( aka “writing for exposure”) puts your work in front of a new audience, giving you the chance to find new readers or clients. It can be a great way to get attention, but that is only true if the host blog has an audience in the first place. It can […]

#NaNoProMo 2020 Week Two is over! Are you one of the winners?A huge thank you to all my amazing sponsors, experts, and YOU – all the writers who read, commented, and shared these terrific, informative guest posts and giveaways these past two weeks. It’s been a whirlwind, hasn’t it? Whew. This entire initiative is about helping […]

What you need to know going into Medium, even if you’re not a new writer. I know a lot of writers. In fact, it often feels like just about everyone I know is a writer of some kind. And even if they don’t identify themselves as writers, I just see the writer in everyone. I guess it’s […]

Marketing is a challenge for writers because marketing a novel is different from marketing a product. A core tenet of good marketing is to show how your product solves a problem, but with novels, the “problem” isn’t so cut and dry. Maybe it’s boredom, maybe it’s a love of reading, maybe it’s to entertain. “I […]

Choosing colors for an author website can be daunting. I should know (I’ve built more sites than I can count). The colors on an author website need to send an important message to visitors, telling them what you write about, while at the same time bringing the visitor’s attention to the more important parts of your […]

While every author is familiar with Amazon and Kindle, many aren’t familiar with Amazon’s affiliate program, officially known as Amazon Associates. Becoming familiar with the Amazon affiliate program is an important way to get insights into your own marketing, and can help you earn some additional money for promoting your books. Sounds amazing, right?​​​​​ What […]

By the time I was ready to publish my first novel, I knew I needed to start thinking about marketing too. But I was scared. I felt like a young child daring to reveal her precious art to the whole world. I was small and they were huge. And their response mattered a lot. How was I going […]

#NaNoProMo 2020 Week One is over! Are you a winner?A huge thank you to all my amazing sponsors, experts, and YOU – all the writers who read, commented, and shared these terrific, informative guest posts and giveaways. This entire initiative is about helping you thrive, especially right now when the world is at a standstill. The […]

What We Wish Would Happen…We Sell a Ton of Books! Finish writing our incredible book. Get it prepped for publishing. Load to Amazon. Miracle pixie dust… boom, bestseller status, and LOADS of sales!What is most likely to happen – everything up to the load to Amazon part and then a trickle of sales. Maybe a good […]

Building your brand plays a surprisingly important role in your author business. Every time someone sees your name, lands on your website, reads your book, or listens to you speak, you’re reinforcing what you want them to know about you and your work. Your author brand is the cornerstone of your writer platform and pivotal […]