What you need to know going into Medium, even if you’re not a new writer. I know a lot of writers. In fact, it often feels like just about everyone I know is a writer of some kind. And even if they don’t identify themselves as writers, I just see the writer in everyone. I guess it’s […]

Marketing is a challenge for writers because marketing a novel is different from marketing a product. A core tenet of good marketing is to show how your product solves a problem, but with novels, the “problem” isn’t so cut and dry. Maybe it’s boredom, maybe it’s a love of reading, maybe it’s to entertain. “I […]

Choosing colors for an author website can be daunting. I should know (I’ve built more sites than I can count). The colors on an author website need to send an important message to visitors, telling them what you write about, while at the same time bringing the visitor’s attention to the more important parts of your […]

While every author is familiar with Amazon and Kindle, many aren’t familiar with Amazon’s affiliate program, officially known as Amazon Associates. Becoming familiar with the Amazon affiliate program is an important way to get insights into your own marketing, and can help you earn some additional money for promoting your books. Sounds amazing, right?​​​​​ What […]

By the time I was ready to publish my first novel, I knew I needed to start thinking about marketing too. But I was scared. I felt like a young child daring to reveal her precious art to the whole world. I was small and they were huge. And their response mattered a lot. How was I going […]

“I can edit my work.”I hear this all the time, and while it may be true for your blog posts, it’s definitely not the case for your books. Some fellow writers claim they don’t have to worry about edits such as misspellings, grammar mistakes, or even plot-holes because once their book is accepted by a […]

#NaNoProMo 2020 Week One is over! Are you a winner? A huge thank you to all my amazing sponsors, experts, and YOU – all the writers who read, commented, and shared these terrific, informative guest posts and giveaways.   This entire initiative is about helping you thrive, especially right now when the world is at […]

What We Wish Would Happen…We Sell a Ton of Books!  Finish writing our incredible book. Get it prepped for publishing. Load to Amazon. Miracle pixie dust… boom, bestseller status, and LOADS of sales! What is most likely to happen – everything up to the load to Amazon part and then a trickle of sales. Maybe […]

Building your brand plays a surprisingly important role in your author business. Every time someone sees your name, lands on your website, reads your book, or listens to you speak, you’re reinforcing what you want them to know about you and your work. Your author brand is the cornerstone of your writer platform and pivotal […]

Writing Through the Chaos: A Four-Step Guide to When Everything Is out of Control No one prepared us for a global pandemic. It’s thrown our entire world into chaos. Normally, that last sentence would be hyperbole. But no. This time it’s utterly true.And it’s not like life doesn’t already have it’s smaller chaos. From irritating […]