By Rachel Thompson | #NaNoProMo
We’ve had quite the first #NaNoProMo Week so far, haven’t we? Amazing tips and giveaways from top book marketing experts. Let’s do a quick recap. Day 1: Who is the Reader You Save Every Night by guest @EAWwrites Elizabeth Ann discussed reader avatars (reader profiles) and how creating and using them can help you create promotional […]
By Rachel Thompson | #NaNoProMo
Am I the only one who hates a con artist? Okay, rhetorical. Do over. Am I the only one who recognizes a con artist when she sees one? That answer’s not so obvious, my friend. Prepare to learn there’s no Santa. We’ve been laughing at the dupe who gets flimflammed since forever. Bugs Bunny had his trench coat […]
By Rachel Thompson | #NaNoProMo
There is so much information available on tactics which authors can use to promote their books – including all the great advice here during #NaNoProMo – it’s easy to get overwhelmed. This can lead to you spreading your efforts too thinly and not being effective in any of your methods. Or, even worse, you’ll slump […]
By Rachel Thompson | #NaNoProMo
Publishing today isn’t what it used to be. Authors can no longer sit back and expect their book to sell itself. More specifically, they can’t expect a publisher to sell a book for them. Indie authors have long known that when they type the words “the end” their job is only half finished. Now, traditionally […]
By Rachel Thompson | #NaNoProMo
One of the first conversations I have with a new client is what their marketing plans are in regard to media appearances. Often times, the author is unsure how to go about getting media attention and therefore puts it on the back burner. Follow these three steps for creating a media campaign to get your […]
By Rachel Thompson | #NaNoProMo
Write to market. I don’t think any of us have stepped a toe in an author community without that phrase du jour blasted as the secret to success. I define success a little differently than six-figures a year, by the way. To me, the secret of success is publishing profitably year after year. That’s a […]
By Rachel Thompson | #NaNoProMo
Many of you are familiar with #NaNoWriMo (National Novel Writing Month) held every November) to inspire writers to write books. There’s even #NaNoEdMo (National Novel Editing Month) every March to help writers edit the book they wrote in November). I researched and realized there was no book marketing specific month, and because ya know, I have nothing […]