Archive for November 2015
What IS a Target Audience? What You Need to Know by @K8Tilton
Jerry Gentry asked, “How do you get a handle on your target audience? Not what you think it is, but what it is in reality? Is it people who leave reviews, follow you blog, send you million dollar checks?” Good question, Jerry. Let’s first take a look at what a target audience IS. Dictionary.com defines…
Read MoreBook Marketing Tips You Need to Know Now, Part Two!
In my post last week, I discussed part one of essential book marketing tips you need to know now (social media, blogging, email marketing, and advertising) in detail. Read that first, and then join us here for part two. Today, I’ll review: promotional tools, groups, street teams, and blog tours. Let’s deconstruct. PROMOTIONAL TOOLS It’s…
Read MoreBook Marketing Tips You Need To Know Now! Part One
I did a webinar a few days ago for my publisher, Booktrope, about book marketing tips. The biggest question authors have is this: how can I market my books without spamming “Buy my book!” constantly on Twitter, Facebook and other channels? It’s a valid question, because as readers ourselves, we feel the bombardment fatigue. As…
Read MoreThe Best Care and Feeding of your Blog by @sugarbeatbc
So…you have a blog! Cool! Welcome to the blogosphere! What platform is it built on? Is it WordPress? Is it Blogger? Is it something else? Today we are going to talk about 3 easy steps involved in the Care and Feeding of your new blog…or your old blog if you’ve been blogging for a while.…
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