Archive for January 2017
Do You Need To Blog? What Authors Need to Know Now
If you are an author, you should be blogging. Plain and simple. Why? Blogging increases visibility, creates connections with readers, builds relationships on of social media, boosts SEO, and helps to promote your book(s) without having to resort to “Buy my book” spam. During our most recent #BookMarketingChat on Twitter (join us any Wednesday, 6pm…
Read MoreThis is Why Authors Shouldn’t Do it All by guest @evatopialit
What’s better? To be a jack of all trades or to specialize in a particular skill? Naturally, there are arguments for either choice depending upon the circumstance. Let’s say you’re an athlete and have suffered torn cartilage in your knee; you’ll want to consult with an orthopedic surgeon. After all, they’re experts at what they…
Read MoreThe 4 Most Effective Book Marketing Strategies That Work
Updated 2/10/2020 Must I Market? I’m asked this a lot and I’m constantly amazed by the sheer number of writers who are about to release their first book, or have already released their first book, and have zero marketing in place. Nothing, nada, oftentimes less than zero. They remind me of the college kid who…
Read MoreHow Do I Know the Stats on Your Blog are Wrong? by @sugarbeatbc
Why Your Blog Stats Matter You work hard on your website or blog. You are trying to grow your audience. How do you know if what you are doing is working? It’s not unusual for me to hear the comment: “No one is commenting on my blog so there must not be much traffic.” My…
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