Posts Tagged ‘Google’
Why PRODUCT Is The Most Important Part Of Your Platform
Why Product Is The Most Important Part Of Your Platform In my last article, I discussed an overview of the four Ps of marketing and how this applies to authors: product, place, promotion, and pricing. Today, I’m going to focus solely on the most important component: product. Your book is your product.…
Read More4 Top Tips for Creating A Spectacular Author Platform
4 Top Tips for Creating A Spectacular Author Platform What is this platform thingy people keep talking about? Why do people use this term? Many authors are thoroughly confused by how to start marketing their work (whether it’s a blog or book – any genre). Let’s deconstruct. MARKETING PLATFORM According to well-known marketing definitions (and pulled…
Read More10 Things I Wish I Had Known About Being An Author
10 Things I Wish I Had Known About Being an Author When I first started writing my author blog (about four and a half years ago), I had NO idea the extent of marketing I would have to do once I published my first book. Now that I’m three books in (all bestsellers), I’ve…
Read MoreThe #1 Secret To Help You Sell More Books Is…
The #1 Secret To Help You Sell More Books Is… Got your attention? Good! Because I have more than one secret. Don’t be too disappointed, okay? (There are actually six or seven secrets here, but I share the main one at the end of this article so keep your pants on.) …
Read MoreIf Self-Publishing Books Is SO Easy, Why Do We Work So Hard At It?
If Self-Publishing Books Is SO Easy, Why Do We Work So Hard At It? I love when I see article titles like ‘Write and publish your book in three easy steps!’ since it sounds so doable. Hey, didn’t we all write bad poetry and song lyrics when we were thirteen? (Okay, you don’t have…
Read More7 Ways You’re Unintentionally Spamming People!
7 Ways You’re Unintentionally Spamming People! I have never seen so much spam on social media. And I don’t just mean Twitter and all the hacked DMs. Facebook, too. Even Pinterest! I work really hard on my streams and for my clients, to ensure they’re getting real human, targeted followers to interact and…
Read MoreHow Important Is Google Page Rank In Selling Books?
How Important Is Google Page Rank In Selling Books Even if you know very little about SEO and SMO and the thought of it turns you into a confused puddle of goo, this is an important topic and one I’ve been thinking about a lot – and researching even more – in order to…
Read MoreMake Your #KDPSelect Days A Success: 12 Top Tips!
Make Your #KDPSelect Days A Success: 12 Top Tips! I just finished a three-day free Amazon promotion of my second book, The Mancode: Exposed. How did it go? It’s still going! Here are some numbers: Three days, over 10,000 free downloads Mancode: Exposed overall paid ranking prior to promo: #25,000ish. Mancode: Exposed…
Read More6 Top Visual Twitter Tips That Help You Stand Out
6 Top Visual Twitter Tips That Help You Stand Out Twitter is a cool platform – everyone who follows me here on BadRedheadMedia or my author account, RachelintheOC, knows how valuable I think it is as a free marketing tool – when used correctly (read: not spammy). From a metadata perspective, yes –…
Read MoreThe Top 5 Twitter Memes Authors Need To Know
The Top 5 Twitter Memes Authors Need To Know Let’s get this out of the way first: it’s pronounced meme, like theme. Here, listen to this: http://youtu.be/3dErjFPTarc (it’s Greek — go argue with them). Meme can mean a lot of things, like a viral pic (remember ‘ridiculously photogenic guy?’), video (the infamous RickRoll),…
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