(From guest Kate Tilton, updated 2016 by Rachel)
Ever feel like there is no way you can manage all your social media accounts, let alone post regularly to each? Ever wonder how some authors seem to be on social media ALL the time? Introducing social media scheduling tools, your key to managing your accounts and building your following.
Formed in 2010, Buffer is the scheduling tool of my choice. Ever since I found Buffer (after first mindlessly tweeting random things when I could, and then using Hootsuite), I have been a loud Buffer fan. Seriously, their logo sticker is on my computer as I’m typing this now! So why am I such a Buffer fan? Well let’s look at the pros and cons of the tool.
Hootsuite is Rachel’s tool of choice and has been in business since 2008. With more than 10 million users around the world let’s check out the pros and cons of this tool.
Also launched in 2008, Klout is a popular platform for many to view their social media influence while possibly gaining some perks for the work they do online. (For example, I’ve gotten everything from books to Chex Mix on Klout.) But Klout also has a new tool that lets you schedule tweets and Facebook posts. Check out the pros and cons to see if this is a tool for you.
No matter what tool you pick, using a social media scheduling tool to schedule your post in addition to some live content will increase your clout online.
Which social media schedule tool do you use?
Kate Tilton connects authors and readers by providing a community and resources for both. Kate Tilton, Connecting Authors & Readers focuses on social media tips, publishing advice, book marketing how-tos, writing tips, the weekly Twitter chat #K8Chat, book reviews, author gif interviews, and so much more. Kate invites all authors and readers to join in and connect with each other on #K8Chat and the Kate Tilton’s Book Bloggers group. Kate’s proudest achievement on her blog is the extensive resources for both authors and readers to use and enjoy.
Join us for #BookMarketingChat every Wednesday 6pm pst/9pm est on Twitter! Learn free, awesome book marketing techniques that work. Just type in the hashtag and you’re good to go! Find out more here on my author site at RachelintheOC.com, follow us on Twitter at @BkMarketingChat, and review all the Notes from previous chats on our public Facebook Page.
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All content © 2017 by BadRedhead Media aka Rachel Thompson, author, unless otherwise specified. All rights reserved. Permission is granted to use short quotes provided a link back to this page and proper attribution is given to me as the original author.
Rachel Thompson is the author of newly released BadRedhead Media 30-Day Book Marketing Challenge: How to energize your book sales in a month – created to help authors market their book. She is also the author of Broken Places (one of IndieReader’s “Best of 2015” top books and 2015 Honorable Mention Winner in the San Francisco Book Festival), and the multi award-winning Broken Pieces, as well as two additional humor books, A Walk In The Snark and Mancode: Exposed.
She owns BadRedhead Media, creating effective social media and book marketing campaigns for authors. Her articles appear regularly in The Huffington Post, IndieReader.com, The San Francisco Book Review (BadRedhead Says…), 12Most.com, BookPromotion.com, and Self-Publishers Monthly.
Not just an advocate for sexual abuse survivors, Rachel is the creator and founder of the hashtag phenomenon #MondayBlogs, #BookMarketingChat (co-hosted with Melissa Flickinger) and #SexAbuseChat, co-hosted with certified therapist/survivor, Bobbi Parish all live Twitter chats.
She hates walks in the rain, running out of coffee, and coconut. She lives in California with her family.