Posts by Rachel Thompson
Want Publishing Success? Be a Great Writer and Clever Marketer by guest @EvatopiaLit
Publishing today isn’t what it used to be. Authors can no longer sit back and expect their book to sell itself. More specifically, they can’t expect a publisher to sell a book for them. Indie authors have long known that when they type the words “the end” their job is only half finished. Now, traditionally…
Read MoreHow to Create a Successful Media Campaign by guest @Girl_Who_Reads
One of the first conversations I have with a new client is what their marketing plans are in regard to media appearances. Often times, the author is unsure how to go about getting media attention and therefore puts it on the back burner. Follow these three steps for creating a media campaign to get your…
Read MoreWho is the Reader You Save Every Night by guest @EAWwrites
Write to market. I don’t think any of us have stepped a toe in an author community without that phrase du jour blasted as the secret to success. I define success a little differently than six-figures a year, by the way. To me, the secret of success is publishing profitably year after year. That’s a…
Read MoreSeven Reasons You Need To Hire an Author Assistant Right Now by guest @TheRuralVA
Please welcome my fabulous author assistant, Emilie Rabitoy, aka TheRuralVA. I decided to hire an author assistant a few years ago when the reality of writing books, marketing my work, being a single mom, and running my business became overwhelming. I drove myself crazy and couldn’t accomplish any of my goals. A female mentor sat…
Read MoreIs An Unexpected Fear Of Success Holding You Back? by guest @SmartAuthors
As authors, we talk a great deal about fears and insecurities. About how we worry our work isn’t good enough, that we will be judged badly and receive harsh and very public criticism in the form of bad reviews. We talk about mindset and having the grit and determination to keep going when imposter syndrome…
Read MoreWhat is FREE #NaNoProMo and How Can It Help YOU Sell More Books?
Many of you are familiar with #NaNoWriMo (National Novel Writing Month) held every November) to inspire writers to write books. There’s even #NaNoEdMo (National Novel Editing Month) every March to help writers edit the book they wrote in November). I researched and realized there was no book marketing specific month, and because ya know, I have nothing…
Read More4 Ways You Can Make Time to Blog Right Now
Time, writers say, is the biggest challenge when it comes to blogging. We are writing books. We are marketing books. We are thinking about marketing books. We are parents, spouses or significant others, single parents, workers bees, pet puke cleaner-uppers, grocery-shoppers, housekeepers, laundry-do-ers, mental illness sufferers/survivors, advocates, and the beat goes on. Time is a real issue,…
Read MoreHow to Create Pre-Launch Buzz for Your Book Right Now
In a previous post, I discussed how to pre-market your book and create buzz. Many writers are tentative about this process: how can I market a book that doesn’t exist yet? Oh, but you can, and today I’m going to share with you: specific, practical ways to do exactly that, when to start, and the…
Read MoreReady for More Social Media Clean-Up? Here’s How To Go About It (Part 2)
Did you do Part 1 of the social media clean-up yet? If not (and come ON already, why not? It’s not like you have writing or work to do. I mean), get on with it already. If so, yay you! I covered key updates on Twitter, Facebook, and Pinterest. Here’s your next assignment, should you…
Read MoreReady for a Social Media Clean-Up? Here’s How To Go About It
It’s the end of the year, so why not take a little downtime (haha, what’s that) and clean up your author bios and social media accounts? Is it worth the time? Well, let me put it this way: don’t you want to connect with readers, aka people who will buy your book? Additionally, clean up…
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