Posts by Rachel Thompson
The Best Way to Use Social Media To Sell Your Books
(This post originally appeared on Girlfriends Book Club. Republished with permission.) I’m often asked this question, as both a successful author and book marketer, and my answer is always the same: don’t use social media to sell books. [share ]Social media is social, not selling[/share]. If you plan to sell a whole bunch of…
Read MoreNot Selling Books? How To Change That Today!
Book marketing is a challenge, an art, either the bane of your existence or how you make your living. I try anything and everything to sell my books, and share those experiences here with you; I also love to learn from you all what you’ve tried in your book marketing and selling activities, and love to…
Read MoreThis is the Reason to Use Raw Emotion in Your Writing
Please welcome author and sexual abuse survivor supporter Lia Mack as she shares about writing what scares you. I love the idea of cutting into myself with an Exacto knife, little by little, slice by slice, until the entrails of my being are released, splayed and displayed out in the open. No longer hidden by…
Read More3 Terrific Insider Email List Building Tips to Help Authors!
Joe Brewer asks what a fiction writer can offer as an email subscriber list-building giveaway that isn’t merch. Information? Special stories just for the subscriber? We hear you Joe, so we asked Bri Clark to join us with three awesome tips for building an email list for fiction authors. Here is a brief overview…
Read MoreEmail Marketing: 3 Awesome Ways For You To Connect!
Rachel Thompson our fearless and filterless leader of authors and social media practices opens up her blog to answering YOUR questions. It’s my pleasure to have the opportunity to be one of those who provides tips and answers. Apollo Papafrangou posed these questions about email marketing: “Is it essential to have an email list as…
Read More3 Valuable Tips You Need For Amazing Blog Content
Kelly Williams asked me: “How do I know what to blog about? Sometimes I get stuck. Maybe I need a daily prompt generator!” I half-jokingly applied for the job. There’s an easier way though, and that’s what I want to share with Kelly and you all here today. Honestly, I’m never at a loss for…
Read MoreFacebook OR Twitter? Here’s Why You Should Choose Both!
In my new series on answering YOUR questions, Morgan Dragonwillow asks: If you could be only on one, Facebook or Twitter, which would you choose and why? Well, it all depends on what your goal is. Want to build relationships AND improve your overall SEO (Search Engine Optimization)? Twitter. Want to build relationships but are not all…
Read MoreThis is The Reason You Need To Focus Your Content To Sell Books
I wrote a post over on my author blog RachelintheOC.com about how self-promotion sucks because, in all likelihood, you’re doing it wrong. Maybe you’re not and you can relax and not yell at me, so go sit down and take some deep breaths. But if you are one of those annoying authors who is repeatedly…
Read MoreThe Reason Your Author Platform Matters
Every day I hear prickly, sometimes even angry authors, discussing The Evils of book marketing: “Blogging is a waste of time. I could be writing.” “Social media doesn’t result in sales, so forget it. Not worth it.” “Author platform is just a dumb term some bean dip in a suit made up. Next year they’ll…
Read More10 Websites You Need To Create Awesome Author Stuff!
Here’s a round up of some GREAT articles I’ve discovered recently to find all that stuff you are always Googling — resources for free photos, infographics, awesome holiday contests, creating visuals, social media tips, and more. I’ve done the work putting it all together for you — now you need to go and use it!…
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