What Social Media Groups Are and How to Use Them

What Social Media Groups Are and How to Use Them, BadRedheadMedia.com, @BadRedheadMedia

We discussed social media groups during our recent Twitter #BookMarketingChat. Of course, there is a lot to cover in one hour, so we chopped the list down to Facebook, LinkedIn, and Google+. We’ll discuss Pinterest, Goodreads, and other social media groups in future chats and my next post. Here are some key tips to get…

Read More

Branding 101 For Authors: What you Need to Know

Branding 101 For Authors: What you Need to Know, BadRedhead Media @BadRedheadMedia

(Updated June 2019) I want to discuss a basic concept that seems to confuse most authors: branding. Branding sounds like one of those scary, nebulous marketing terms that threaten to suck out your soul or turn you into The Borg. It’s not. Branding really comes down to managing expectations.  Let’s deconstruct. **Note: This discussion does…

Read More

6 Top Visual Twitter Tips That Help You Stand Out

6 Top Visual Twitter Tips That Help You Stand Out   Twitter is a cool platform – everyone who follows me here on BadRedheadMedia or my author account, RachelintheOC, knows how valuable I think it is as a free marketing tool – when used correctly (read: not spammy).   From a metadata perspective, yes –…

Read More