What IS a Target Audience? What You Need to Know by @K8Tilton

What IS a Target Audience? What You Need to Know by @K8Tilton

Jerry Gentry asked, “How do you get a handle on your target audience? Not what you think it is, but what it is in reality? Is it people who leave reviews, follow you blog, send you million dollar checks?” Good question, Jerry. Let’s first take a look at what a target audience IS. Dictionary.com defines…

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How To Sell Without Being Sleazy by @K8Tilton

How To Sell Without Being A Sleaze

You’re browsing Twitter, looking to connect with readers and authors who share your love of reading. You find an author who writes YA fantasy, your favorite kind of books, so you click that follow button and look forward to some great tweets about fantasy worlds, weapons, and creatures. Instead, you get an automatic direct message…

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The Best Way to Use Social Media To Sell Your Books

The Dos and Don'ts of Goodreads by Guest @nblackburn01

  (This post originally appeared on Girlfriends Book Club. Republished with permission.) I’m often asked this question, as both a successful author and book marketer, and my answer is always the same: don’t use social media to sell books. [share ]Social media is social, not selling[/share]. If you plan to sell a whole bunch of…

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Email Marketing: 3 Awesome Ways For You To Connect!

Rachel Thompson our fearless and filterless leader of authors and social media practices opens up her blog to answering YOUR questions. It’s my pleasure to have the opportunity to be one of those who provides tips and answers. Apollo Papafrangou posed these questions about email marketing: “Is it essential to have an email list as…

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Facebook OR Twitter? Here’s Why You Should Choose Both!

In my new series on answering YOUR questions, Morgan Dragonwillow asks: If you could be only on one, Facebook or Twitter, which would you choose and why? Well, it all depends on what your goal is. Want to build relationships AND improve your overall SEO (Search Engine Optimization)? Twitter. Want to build relationships but are not all…

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10 Websites You Need To Create Awesome Author Stuff!

Here’s a round up of some GREAT articles I’ve discovered recently to find all that stuff you are always Googling — resources for free photos, infographics, awesome holiday contests, creating visuals, social media tips, and more. I’ve done the work putting it all together for you — now you need to go and use it!…

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Video Blogging: Vlogging for Authors by @K8Tilton

Last month BadRedhead Media contributor Naomi Blackburn covered one method of using Youtube in a book marketing plan, but how can authors use YouTube in their author platform? Welcome to vlogging, a combination of video and blogging. Reasons why you may vlog: It is a break from writing. Although writing is a passion of most…

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How to Engage Readers on Pinterest by @K8Tilton

Today I am pleased to answer writer Camela Cami Thompson‘s question “How the heck do I use Pinterest in an engaging and relevant way?” [share ]After Twitter, Pinterest is my favorite social media platform. [/share]For those of you who don’t know, Pinterest is a visual social media platform. This means all the content you share on Pinterest…

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