Posts Tagged ‘Twitter’
Branding 101 For Authors: What you Need to Know
(Updated June 2019) I want to discuss a basic concept that seems to confuse most authors: branding. Branding sounds like one of those scary, nebulous marketing terms that threaten to suck out your soul or turn you into The Borg. It’s not. Branding really comes down to managing expectations. Let’s deconstruct. **Note: This discussion does…
Read MoreThree Reasons Why Branding Shouldn’t Make You Lose Your Sh*t by @CStreetlights
Three Reasons Why Branding Shouldn’t Make You Lose Your Sh*t If you’re like me you were probably resistant to the idea of “building your brand.” A lot of writers are – no judgment here. In fact, tell me if any of this sounds familiar: “I don’t want to become fake to my readers.” “I…
Read MoreHow You Are Getting In Your Own Way Every Day and How To Stop Now
While I primarily write for authors, this article can really apply to anyone, because I see this daily from people and sometimes, if I’m truly honest with myself, I have to kick my own ass. We all have opportunities daily to achieve some kind of goals, whether it’s running that extra mile, eating less, writing…
Read MoreThis is How You Find Your Readers
Where can I find readers? someone asks me at least once daily. Who is your demographic? Most authors have no idea (I didn’t know either when I first started). How do I connect with them? What’s the best channel? Is Social Media just for teens? It’s not a mystery, but it does take some research, effort,…
Read MoreWill You Miss Out on The #FREE 30-Day @BadRedheadMedia Book Marketing Challenge?
How Do I Market My Book, Anyway? You’re still confused about how to market your books, your blog, or your business. You’re busy with your day job, family, and writing. You’re tired, overwhelmed, and want someone to do it all (whatever ‘all’ means) for you, but you can’t afford it. Sound familiar? It should, because…
Read MoreBook Marketing Tips You Need to Know Now, Part Two!
In my post last week, I discussed part one of essential book marketing tips you need to know now (social media, blogging, email marketing, and advertising) in detail. Read that first, and then join us here for part two. Today, I’ll review: promotional tools, groups, street teams, and blog tours. Let’s deconstruct. PROMOTIONAL TOOLS It’s…
Read MoreBook Marketing Tips You Need To Know Now! Part One
I did a webinar a few days ago for my publisher, Booktrope, about book marketing tips. The biggest question authors have is this: how can I market my books without spamming “Buy my book!” constantly on Twitter, Facebook and other channels? It’s a valid question, because as readers ourselves, we feel the bombardment fatigue. As…
Read More5 Reasons You Need To Stop Being A Lazy Writer on Social Media
You may not be a lazy writer on social media, but there are plenty of them out there. Several writers have made these social media faux pas and many have asked how they can overcome looking like an idiot. So this one’s for you! Read the Article Before Commenting on Social Media aka, how not…
Read More5 Ways You Can Easily Repurpose Blog Content For More Shares
Most authors new to social media are usually at a loss for content — what am I supposed to tweet about? is a question I hear a lot. Twitter seems to especially confuse people. The short format doesn’t allow for pontification, so you need to learn to express yourself in a short and sweet manner (a good…
Read MoreNot Selling Books? How To Change That Today!
Book marketing is a challenge, an art, either the bane of your existence or how you make your living. I try anything and everything to sell my books, and share those experiences here with you; I also love to learn from you all what you’ve tried in your book marketing and selling activities, and love to…
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